Dr. Farrukh Muhammad, who holds a Ph.D. in Management from Malaysia, is currently a senior lecturer at the Department of Economics. His research encompasses entrepreneurship, industrial-organizational psychology, and sustainable business practices, with a particular focus on promoting environmental responsibility aligned with the United Nations’ Sustainable Development Goals. Dr. Muhammad has published over 40 papers in SSCI-indexed journals, most as the first author, making a lasting impact in his field. He has also authored case studies for Harvard Business Publishing, effectively connecting academic theory with real-world business challenges. In addition to his research and teaching contributions, he serves as an associate editor for Business Ethics, Environment, and Responsibility and Vision: The Journal of Business Perspective, as well as a guest editor for several journals.
